Wednesday, 6 February 2013

New i10 will sell along with old i10

Hyundai new i10 will be in India soon. But Hyundai will continue selling the current i10 in the market. The new i10 will be priced right between i10 and i20. Hyundai will place the new i10 sedan as an ideal rival to the flawless king Suzuki Swift. The current i10 will be priced cheaper than the new i10 and compete with Maruthi Wagonr and others on the bottom B segment.
new Hyundai i10 image rendered
Next gen i10 image rendered



The new i10 will directly tackle Suzuki Swift with its price tag and mechanicals. It will be cheaper than i20, who is priced too steep on the Premium car market. The new i10 will sell under the name i*10 or i15. The new i10 will be available in two engine options, the new 1.1 l diesel, and the i.2 l Kappa3 petrol engine. The 1.1 l diesel engine is expected to give 75 PS of power and 150 NM of torque. The Kappa3 engine will be more powerful than the current Kappa2 which is likely to produce 85 HP of power and 115 NM of torque to keep up with swift.
new Hyundai i10 spied
Hyundai new i10 spied photos

The old i10 will get a slight makeover to keep p with the time. But engine and other stuff will not be changed. The current gen i10 may get a new 1.0 l petrol engine which will replace the 1.1 l IRDE to retain more mileage. However no diesel engine will be there for the current i10 as the government has announced that they will hike diesel prices step by step.
new Hyundai i10
Hyundai new i10

It is a good plan by Hyundai for not replacing the current gen i10. The current i10 still looks fresh in its skin. It is the most selling car for Hyundai. It sells about 8000 units per month. So pricing the current i10 low will help the company to get better hold of the lower B segment(that means beat Wagonr).
Similar s tragedies have been adopted by other car makers as well. A few examples are the new Swift Dzire and the Swift Dzire tourer, New Ford Fiesta and the Ford Fiesta Classic.

So it is wise not to replace a car which has decent sales with a new one. Let them both run on the road. Wise move by Hyundai, isn't it?

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